The February issue of Marketing News has been published and is now available online. In this issue, read more about “Marketing the Adventure of Scouting”! 2013 is unofficially dubbed “The Year of Adventure” in Scouting. With the Summit High Adventure
Learn about the new Scout-focused reality TV show airing this spring. Hear about the show, how you can help drive viewership, and more important, how you can use the show to drive interest in your local programming, recruitment, and fundraising.
Public relations is a low-cost, high-impact way to tell the Scouting story. What return are you getting on your public relations efforts? Learn tricks of the trade and best practices at an upcoming Marketing webinar on PR: Tuesday, October 2
Setting goals and monitoring progress to achieve success in Journey to Excellence are the topics of a new webinar planned for January. The webinar will share methods district executives can use to get needed information and present reports to district
All councils have been encouraged to update their employee handbooks by year-end using the new Local Council Employee Handbook Guidelines document on MyBSA (Resources > BSA Resources > Council Employee Handbook Guidelines). To help with that process, four, 60-minute webinars